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據報阿里(09988.HK)副總裁庫偉出任釘釘營運總監
《36氪》報道,釘釘於近日完成一輪人事調整,阿里巴巴(09988.HK)集團副總裁庫偉已出任釘釘營運總監,將主導負責釘釘大客戶戰略,以及推動釘釘商業化進程。 庫偉曾任中國聯通(00762.HK)市場部副總經理、聯通華盛總經理。2016年8月底加入阿里巴巴,歷任阿里雲IoT總經理、天貓精靈總經理等職。 分析指出,如何商業化、如何盈利,是擁有5億使用者的釘釘,在過去七年發展中最大焦點之一,庫偉的履新將加快有關進程。 此前,阿里雲的客戶以大企業為主,有完善的客戶服務體系;釘釘則以中小企業為主,需要根據客戶具備快速的回應能力。2020年9月,阿里雲推進「雲釘一體」戰略後,釘釘為阿里雲拓展向上和向下延伸的價值,阿里雲則為釘釘帶來更完整的數位化服務能力,尤其是面向中大客戶群的服務能力。
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