百度電商發布今年三大商家扶持計劃 涉超低佣金優惠
百度電商商家策略負責人趙晨表示,2024百度電商的商家扶持計劃主要包括商家通用扶持權益、龍頭商家孵化計劃,以及「產業帶拓展計劃」三部分內容。
商家扶持權益方面,入駐百度電商的新商家將從正式入駐之日起三十日內,享受低至1%的超低佣金費率優惠,以及最高五倍的冷啟加權。入駐一個月後也將享受具有行業競爭力的服務費率,當前平均服務費率2%。
百度電商還推出優質直播商家權益,包括GMV返佣激勵,不同行業的商家達到既定階梯後即可享50%至85%不等的佣金返還激勵;提供最高50%的商業廣告對投配額激勵;優質商家的貨品最高可獲得平台提供的七五折平台優惠券補貼。
在流量上,百度電商將拿出千億級專屬流量池進行全方位扶持共建,優質商家從開播到各層級的躍遷都將得到加持。
此外,百度電商今年正式發起新的產業帶生態拓展計劃,進一步賦能源產地產業發展,計劃拓展至140個直播電商產業帶,走進田間地頭讓用戶買到源頭好商品讓商家能賣出好生意。
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