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據報抖音申請小時達商標 擬加入即時零售業務平台戰團
《天眼查》資料顯示,北京字跳網絡技術近日申請註冊多個「抖音即時零售」及「抖音小時達」商標,國際分類涉及廣告銷售、運輸儲藏、教育娛樂,當前商標狀態均為等待實質審查。 據悉,抖音近期升級了其電商旗下小時達業務的權重,在商城頻道下為「小時達」開放獨立入口,且用戶可以通過抖音搜索「小時達」直接進入頁面。有分析認為,該業務與美團(03690.HK)「閃購」業務、京東(09618.HK)「小時達」等即時零售業務平台展開競爭。
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