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Netflix:廣告月費計劃全球每月活躍用戶達1,500萬 較5月增兩倍
阿思達克 11-01 23:52
串流媒體龍頭Netflix(NFLX.US)週三披露,月費計劃中最便宜、有廣告的訂閱戶數量在全球已累積1,500萬名月度活躍用戶,爲5月披露時的500萬用戶的三倍,亦是Netflix自推出新訂閱選項一年以來的顯着增長。 Netflix新上任的廣告總裁Amy Reinhard週三於網上文章中表示,除提供15秒和30秒的廣告外,廣告商現在更可以選擇投放10秒、20秒和60秒的廣告,令世界各地的廣告商選擇多種廣告格式。 消息傳出後,該股升逾1%。
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