贏家時尚(03709.HK)公佈全年業績，電商收入保持穩健增長
格隆匯3月30日丨贏家時尚(03709.HK)發佈公吿，截至2022年12月31日止年度，集團收益及毛利分別達人民幣56.63億元及人民幣42.54億元，利潤為人民幣3.75億元。2022年度，電子商貿總收益為人民幣8.93億元，同比增加18.04%，主要是由於集團透過網上零售店銷售的產品增加。這有賴集團增加了中國電子商貿平台及搜尋引擎的宣傳及推廣支出，以及集團專注於客户在線消費及購物習慣的轉變，擴大電子商貿團隊。通過特別關注抖音直播銷售模式，於抖音渠道實現銷售迅速增長。
集團擁有並管理八個品牌以迎合其客户的不同場合着裝需求，包括：自有品牌(i)Koradior (ii)La Koradior及(iii)Koradior elsewhere，(iv)FUUNNY FEELLN，以及收購品牌(i)CADIDL (ii)NAERSI (iii)NAERSILING及(iv) NEXY.CO。 2022年度，集團兩個主要品牌Koradior 及 NAERSI銷售收益超過人民幣32.1億元，該等品牌均躋身中國行業品牌前十。 Koradior elsewhere、La Koradior、NAERSILING、NEXY.CO、CADIDL等品牌銷售額普遍在人民幣3至8億元之間，且公司於2019年推出面向更廣泛人羣、滿足更多元需求的FUUNNY FEELLN。作為品牌集羣企業，公司集團化運營突出，已建成內生性多元化的中高端品牌矩陣。
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