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迪士尼前CEO:疫情為戲院業留下永久傷痕
格隆匯 09-08 14:24
格隆匯9月8日丨迪士尼前首席執行官Bob Iger稱,新冠疫情大流行為戲院業留下了“永久傷痕”。Iger指出,就觀眾人數而言,電影業很難回到疫情前的水平,主要因為觀眾現時有其他選擇。在封控期間,消費者對串流媒體服務變得更加熟悉,並越來越喜歡平台上的內容,以及可以自行選擇觀看內容和時機的靈活性。艾格補充,不認為電影行業是一個“死亡行業”,疫情加劇了消費習慣的改變,但這並不代表大眾不會再去戲院看電影。今年首8個月,美國國內票房收入約為53美元,較2019年同期下降約31%。今年全年的總票房有望達到75億美元左右,相比之下,2019年全年票房為114億美元。
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