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比亞迪(01211.HK)擬年底推全新高端新能源汽車品牌 售價百萬人幣起
阿思達克 08-25 15:10
據內媒《第一財經》引述知情人士消息指,比亞迪(01211.HK)將於今年第四季度發布全新高端品牌,新車型價格將超過100萬元人民幣。 報道指,集團將高端品牌起步價上調至100萬元人幣以上,暫定於今年底發布,與首款硬派越野車型同步亮相;今次高端品牌定位是百萬級新能源品牌,品牌、產品、銷售服務網絡、營運等方面是全新且獨立的團隊。 據知情人士透露,有關高端品牌命名,集團內部討論激烈,曾有建議以董事長王傳福姓名中的「王」、「傳」或「福」字來為高端品牌命名,而經過多輪討論,現在更傾向「星空」這個名稱;而按照集團計劃,該高端品牌將在明年第一季實現量產銷售。(ca/u) ~
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