屈臣氏於內地270個城市增設健康樂活專區
長和(00001.HK)旗下中國屈臣氏宣布,於北京、上海、廣州、深圳、重慶、成都及武漢等270個城市,超過1,200家店舖及雲店增設健康樂活專區,進一步加速擴展保健產品業務。
健康樂活專區提供線下及線上購物體驗,現有近1,500款保健產品,有望年內突破1,800款。保健產品主要分為六大種類,包括各種維他命補充劑、健康食品、美肌食品、個人護理、季節性護理及健康護理產品。
中國屈臣氏行政總裁高宏達表示,屈臣氏擁有超過6,000萬名會員,以及超過兩億數據平台用戶,覆蓋九成18至45歲的都市女性,屈臣氏除了繼續發展美妝及個人護理產品業務,將進一步拓展保健品市場。
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