新地(00016.HK)大埔超級城料暑假人流及生意按月升20%
新地(00016.HK)旗下大埔超級城今年第2季生意額按年升20%,超越疫情前水平,出租率達100%。上半年新租及續租租戶30個品牌,涉及面積12萬平方呎,佔整體商戶兩成。今年第2季人流逾1,000萬人次 ,按年升一成 。
新地代理副總經理(租務)蘇蔭彪表示,正值暑期旺季,加上7及8月暑假在消費券效應下,再配合商場推出創意體驗活動及額外消費獎賞,進一步刺激消費氣氛,預計大埔超級城人流及生意將按月上升20%。
為迎接暑假旺季,大埔超級城打造1,500平方呎的「夏日型遊海底世界」體驗館。蘇蔭彪指,大埔超級城暑期推廣費按年增一成至500萬元 ,當中以消費優惠及科技互動體驗為主,包括增設互動體感人造沙灘等。
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