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Strategy Analytics:首季全球智能手機收益按年跌1% 榮耀批發收益飆2.9倍
阿思達克 07-07 14:43
研究機構Strategy Analytics發表報告指出,今年首季全球智能手機收益按年跌1%,至於榮耀智能手機批發收益按年增長2.91倍,是季內所有品牌中增長最快的,其他主要的中國手機廠商小米(01810.HK)、OPPO和vivo的銷量則有所下降。 報告指出,在短短五個季度內,榮耀的營業額已躍升至全球第六,並於首季佔全球市場份額的3%。估計今年首季榮耀95%以上的批發收益將來自亞太地區。季內,榮耀年增長率達到370%,同時,中國其他手機廠商的年增長率卻大幅下降。中東和非洲是榮耀另一個收入增長10倍的區域,但出貨量並不高。 榮耀首季的全球批發平均銷售價格也呈現最高的年度增長率,達到70%。在該指標上,該公司在本季度與小米、OPPO,vivo和Realme等品牌躋身前十名。
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