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匯豐保險:對今年銷售審慎樂觀
阿思達克 05-03 15:32
匯豐保險香港行政總裁文德華表示,今年首季新業務價值按年增長38%,相信隨著市民健康意識提高,以及美國聯儲局加息導致股市和債市出現不確定性下,保險具有逆週期特性,相信需求會增加,對今年保險銷售持審慎樂觀看法。他指,過去內地旅客保險銷售佔整體的40%,相信香港與內地通關後將釋放顯著的積壓需求。 文德華指,集團就香港、澳門和廣東的業務持續招聘人手。匯豐保險3月產品銷售中的超過40%屬經虛擬渠道銷售。 匯豐今日推出升級版健康計劃「Well+」,與14個月前推出的Well+先行版本只限保險客戶參與相比,升級版Well+開放予所有使用HSBC HK APP的香港客戶免費參與,客戶可在完成不同等級挑戰後賺取信用卡回贈,當中有購買保險保單可賺取的回贈較高。 匯豐保險香港首席健康保障業務總監陳曦表示,計劃先行版本推出時吸引了很多年輕客戶參與,70%使用者介乎21至40歲,比例至今保持穩定,當中一半為首次購買保險。她指,升級版本計劃初步推出時有70%用戶未持有任何保單,相信他們會考慮為自己購買合適產品。
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