快手(01024.HK):禁止娛樂明星宣揚畸形審美、惡意刷量控評等
快手(01024.HK)發布「進一步加強娛樂明星網上信息規範相關工作」的公告。平台將從內容導向、信息呈現、賬號管理、輿情機制等4個方面,結合「飯圈」亂象整治,進一步規範娛樂明星網上信息。
有關工作措施包括嚴把娛樂明星網上信息內容導向,加強正面引導,建立負面清單,禁止娛樂明星網上信息含有宣揚畸形審美、低俗緋聞炒作、惡意刷量控評、虛假不實爆料、誘導非理性追星等內容。
平台會將娛樂明星網上信息劃分為演藝作品、個人動態、商業活動、公告、公益、權威發布等6種類型,針對網站平台首頁首屏、熱門推薦、熱搜榜單等重點環節提出明確要求,以進一步規範娛樂明星網上信息呈現。同時加強對明星、經紀公司、粉絲團、娛樂類公眾賬號、MCN機構等賬號和主體的管理,並建立涉娛樂明星網上輿情監測、處置和引導機制。
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