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創夢天地(01119.HK):與騰訊科技訂立QTX潮玩展合作協議
格隆匯 10-26 21:15

格隆匯10月26日丨創夢天地(01119.HK)公佈,於2021年10月26日,深圳創夢天地與騰訊科技(深圳)有限公司("騰訊科技")於2021年知識產權合作框架協議項下訂立QTX潮玩展合作協議,雙方將共同舉辦QTX潮玩展,合作開展包括但不限於潮玩展會、藝術家論壇、手工作坊、藝術家現場創作、Live Show、白模展覽等多項活動。

公吿稱,潮玩是集IP文化設計、製造、新消費等為一體的新業態,深受年輕人的喜愛。相關統計數據顯示,我國潮玩市場增速已經超過了全球水平。在全球潮玩市場高速成長的時期,公司認為,把握市場增長潛力及贏得市場份額,進入該新市場分部乃屬勢在必行。騰訊科技是騰訊的附屬公司。騰訊作為領先的中國互聯網增值服務提供商,擁有大量優質IP的版權和多形態的IP產品。預期騰訊及集團可利用雙方資源及產品的競爭優勢助力集團深耕潮玩市場,豐富銷售渠道,提升線下業務的市場知名度和佔有率,進一步打造以優質IP為核心的潮玩新業態,引領新消費潮流。 

據悉,集團是中國領先的數字娛樂平台,以線上遊戲業務、SaaS業務與線下休閒體驗加零售的直營店"一起玩"為主營業務,打造了"線上、線下24小時娛樂生活圈"。深圳創夢天地為公司的中國綜合聯屬實體,主要從事通過移動應用程序及網站進行遊戲研發、發行及運營。

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