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據報快手(01024.HK)將整合海外業務
阿思達克 10-20 09:17
據內媒報道,快手(01024.HK)計劃整合海外業務,集團國際化事業部於近月發起產品合併行動,計劃將Kwai中東、Kwai拉美與主打東南亞市場的Snack Video這三個獨立App,合併成Kwai一款產品。 Kwai的產品形態、界面設計與快手中國主站基本一致,料將是快手未來在海外的唯一產品。目前Kwai正在搭建統一的產品中台與運營中台,原拉美市場負責人邵凱已被任命為快手海外運營總負責人,原中東市場負責人徐智威則成為快手海外產品總負責人,二人均向快手高級副總裁仇廣宇匯報。
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