天貓「雙11」開始商家報名 推10項扶持舉措
天貓宣布,雙11今日(15日)正式啟動商家報名,並將於期間推出10項商家扶持舉措。
天貓表示,升級「超級消耗返」活動,補貼10億元人民幣(下同)阿里媽媽推廣紅包。報名商家在相應產品完成消耗目標值,即可獲得額外效果類廣告紅包補貼,單個商家1,000萬元封頂。
同時,淘寶聯盟計劃啟動10億元的佣金補貼,在預售期重點對淘寶客進行額外的佣金補貼,最高收益可達160%。至於商家「退貨運費險」單筆訂單的保費最低可至1分錢,全年有效。
此外,今年雙11預售的時間會分兩次進行,10月20日晚上8時啟動第一波預售,11月4日晚上8時啟動第二波預售。
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