阿里(09988.HK):天貓618逾1,700品牌首小時成交額超越去年首日全日
阿里巴巴(09988.HK)表示,年度活動「2021年天貓618理想生活狂歡季」第一輪售賣期於6月1日正式啟動,超過1,700個品牌的成交額在開售首小時表現已超過去年首日全日,阿里巴巴會員計劃「88VIP」的用戶消費額亦較去年同時段增長221%。
首日開售首8小時,天貓國際平台錄得成交額已經超過去年6月1日全日;平台首12小時成交額按年同時段增長61%。
今年天貓618有約25萬個品牌參與,期內的有1,300萬款商品上架,活動首輪售賣期在6月1日至3日,第二輪則設於6月16日至20日。
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