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IDC:首季中國可穿戴設備出貨量跌11.3% 小米(01810.HK)市佔跌至第二
阿思達克 06-24 10:37
調查機構IDC發表的研究報告指,今年首季中國可穿戴設備市場出貨量按年跌11.3%,基礎可穿戴設備(不支持第三方應用)出貨量為1,486萬台,按年跌5.5%,而智能可穿戴設備出貨量為276萬台,按年下降33.3%。

按品牌劃分,華為市佔居首,出貨量按年升18.8%至428.2萬台,而小米(01810.HK)出貨量則跌至第二位,出貨量按年跌0.6%至414.4萬台,市佔率23.5%,蘋果市佔則排行第三,出貨量按年增長15.2%至284.8萬台。

報告指出,華為憑藉出色的渠道運營能力和產品市場號召力,在手錶市場上的表現尤其穩健,帶動公司逆勢增長,躍居中國可穿戴市場第一位。小米出貨量微跌,主要來自於小米手環在疫情期間供應鏈停工和需求不足的雙重壓力。(el/w) ~

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