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伽馬數據:5月內地手遊市場規模按月增11.9%至176.8億人幣 「王者榮耀」、「和平精英」收入居首
阿思達克 06-12 17:18
伽馬數據發布「2020年5月行動遊戲報告」,5月份內地手遊市場繼續向上,規模按月增11.9%至176.8億元人民幣(下同),意味年初以來整個市場強勁增長勢頭未減。報告顯示,5月份增長主要來自「五一」假期較往年有所延長,另外用戶減少聚會、居家時間增加,加上領先產品的廣告及營銷等均刺激手遊收入增長。

報告顯示騰訊(00700.HK)旗下《王者榮耀》收入維持第一,而旗下《和平精英》收入則排第二,阿里(09988.HK)旗下的《三國志-戰略版》收入則排名第三。

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