報道指小米(01810.HK)進軍日本市場 手機手環電鍋齊上陣
據《日經新聞》報道,小米(01810.HK)近日宣佈將進入日本市場。著眼於2020年「5G」的商用化和東京奧運會,小米將銷售主力低價智慧手機和物聯網(IoT)家電。報道指,在中國市場,受華為技術的攻勢影響,小米陷入苦戰,在此背景下,該公司力爭在海外尋求活路。
小米日韓區國家經理王士豪表示,日本的消費者比較容易接受創新,相信小米的產品將給日本市場帶來變化。小米將在日本市場銷售搭載5個攝像頭的最高端新款智慧手機「Mi Note 10」等機型。在價格方面,6GB內存機型售價5.28萬日元(不含稅,約合3,422元人民幣)。小米還將在日本投放物聯網設備。比如與智慧手機聯動測心跳數等數據的小米手環(不含稅3,490日元,約合226.22人民幣),以及可遠程設定烹飪時間的電鍋(不含稅9,999日元,約合648.13人民幣)。
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